Badoit - Full Range Packaging

Versus redesigned the Badoit packagings, including Badoit Rouge, Badoit Verte, Badoit Lemon and Badoit Lime. This design evolution is rolled out on bottles and shrinks, in 1L and 50cl formats.

LOGO EVOLUTION

The brand logo has been reworked and simplified, to reassert the French origin of the source Saint-Galmier, while reorganizing other messages around it.

BADOIT VERT / BADOIT ROUGE

The back of bottle labels highlights Badoit unique attributes; Its geological terroir ressources which conributes to the mineral composition of Badoit water, and the brand commitment to protect the source and the purity of its water.

BADOIT LEMON / BADOIT LIME

The pop design is emphasized with colored bubles, now deployed on the Lemon and Lime range, to reinforce the range consistency, enhancing the fruits naturality.

CLIENT
Badoit

YEAR
2021

OUR MISSION
Reinvent the full range packaging with a logo evolution

OUR SCOPE
Original concept
Packaging design
Identity