Placing its iconic bottle as a Hero, evian developped a playful expression througouht the years with a set of social posts for Facebook and Instagram feeds.
The goal was to embody the brand signature “Live Young”, with an consitent art direction and a witty tone of voice.
For second year, the look & feel evolved to an illustrative expression, feeding the evian upbeat tone of voice on social networks.
Hand made staged paper set were created to present the bottle in a consistent crafted environment.
OUR MISSION Brand content for Social Networks including Facebook, Twitter & Instagram
OUR SCOPE Conception Art Direction Copy-writing Content calendar Content production Graphic guidelines for BUs