For more than 10 years, Louis Roederer Champagne has developed a very unique communication around its brand signature “À La Recherche de l’Œuvre” (“In Pursuit of the Ultimate Piece of Art”). It embodies the brand savoir-faire in blending its champagne and its strong relation with contemporary art.

In 2014, VERSUS collaborated with Agence Saltimbanque to create this series of print visuals and packaging adaptations for the renewal of the original campaign, designed by Maxime Boizel.