The evian Championship
Identity & Communication

Played at the breathtaking Evian Resort Golf Club, between the mountains and the lake in Evian-les-Bains, the women’s professional golf tournament is one of the fifth Major, and part of the LPGA and Ladies European Tour.

The evian Championship has chosen VERSUS to redefine its global identity and develop the tournament communication tools over 2 years, including print and digital assets.

SOCIAL NETWORKS

Over the season, The evian Championship communicates about the ongoing women’s golf results, including the four other Majors and qualifying tournaments.
Digital content was created for Facebook and instagram, as well as specific newsletters for promotional and booking.

OFFICIAL PROGRAM, MAGAZINE AND OTHER PRINT ASSETS

The evian Championship develops its own magazine during the tournament distributed along the official program presenting the Course and players engaged in the competition.
Other print assets also include official invitations and the sponsor’s New Year card.

DESIGN AND GUIDELINES

Graphical and identity guidelines was built for the tournament, including the course signage, visitor informations and sponsor material.

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JUNIOR CUP

Following the Women’s Major Tournament, The evian Championship organizes the Juniors Cup, allowing young players to compete on the famous course over an international mixed team tournament.

CLIENT
The evian Championship

YEAR
2017

OUR MISSION
Redefine The evian Championship identity

OUR SCOPE
Art Direction & design
Posters and print assets
Digital activations
Social networks guidelines
Product content
Signage design
Graphic Guidelines for all assets
Goodies & packaging design